The Braided Rug Co database was created in 2002 and has been used almost daily since then to maintain the business' client records, set up orders, produce the necessary stationery (invoices, envelopes, mailing labels, etc) and keep track of enquiry sources in order to maximise advertising efficiency.
Total or selective mailshots can be produced at the click of a button and reports produced to show a variety of analytical information.
The data tables which hold information such as product details, prices, postage and delivery costs, advertising publications and client sources are set up so they can be easily modified by the user as necessary.
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